Mercedes X class will target families, outdoor enthusiasts

Mercedes unveiled two concepts for its first pickup that will go on sale next year called the X class.

FRANKFURT -- Daimler's Mercedes-Benz brand todayunveiled two concepts for its first pickup that will go on sale next year called the X class. The midsize vehicle will target families, outdoor enthusiasts and commercial customers.

Mercedes said Europe, Latin America, South Africa, and Australia will be key markets for the pickup. The brand also said it is examining whether to sell the vehicle in the U.S. market, but it pointed out that U.S. demand for pickups has shrunk dramatically.

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